Since the advent of digital marketing, people have been striving hard to decode the Google ranking algorithm. Well, it is evident that the secret is being strongly safeguarded. However, the world is not completely in dark. Some of the best web development companies in Delhi and experts have unleashed certain factors that help the Google algorithm in ranking content pages.
We are not completely in the dark, though. Google’s algorithm is said to assess website quality in terms of topical relevance, trust, usability, and a number of additional signals, including the following:
The bulwark of backlinks
Well, links are an important key to useful content. So, if nobody links to a website, then chances are that Google will never recognize you. Links are considered among the risky yet most powerful signals in the ranking game. As beneficial as they might be to your online marketing campaign, bad links could also bring you Google penalties and wipe your website from Google Index for good. KinMinds Technologies, a leading digital marketing company Faridabad is known to construct terrific backlinks and hence, has a great client base. Reach out to KinMinds Technologies now to avail of their services.
The terrific speed at which your page gets loaded
Recently, Google shared a webpage in which it answered some of the top-notch questions concerning the core web vitals. The optimal user experience should’ve always been an important issue to consider, but now that Google “says so,” webmasters have no choice but to add it as a key step in their optimization list. The best digital marketing agency in Delhi often works on increasing the terrific speed of webpages.
Watch out for your content
Believe it or not, ultimately it doesn’t always come down to the content. But when the days when the content was the king are not completely one is the days. It can be said that good content along with the intent of a web search is what contributes to the high ranking of a particular webpage. For this, a digital marketing agency in Gurgaon like KinMinds Technologies can be very helpful. Reach out to them to avail their services.
The E-A-T system
An immensely glorified aspect of the Google algorithm is this very system. E-A-T stands for “Expertise, Authoritativeness, and Trustworthiness”. This implies that apart from the source of the content, the quality of the content matters. In order to get a high ranking, KinMinds Technologies, a social media marketing agency Delhi strives to make this very content quality meet the parameters laid down by Google.
The structure
Shocked? Believe it or not, at the end of the day, it’s the structure of your website that appeals to the users. The lucidity with which you display content matters a lot and plays an instrumental role in assessing your Google ranking. This is what a web development company in Faridabad like KinMinds Technologies will lay emphasis on.
Apart from these, there are a plethora of factors that contribute to the Google ranking of a page. What one needs to know is not all these factors but how to prioritize them. Each factor carries a weight in the ranking. Assessing this very weight is the key to ranking your page high. A sweet-yet-bitter truth is that the optimization strategy of Google tends to vary a lot location-wise. It’s advisable to keep a track of your competitors and track down what gives them a prominent edge. It can be FAQs, their frequency of posting articles, and how their site traffic is increasing amongst other tactics.
Wish to give your website a good shape and hence, a good ranking? KinMinds Technologies, the best web development company in Noida, has got your back. Since our very inception, we have been enjoying the reputation of being one of the best services here. Our services span from website development to mobile app development, from graphics to content, and from social media marketing to domain & hosting services. Render our services at https://kinminds.com/ and see your business grow like never before!
